CrowdIs it possible to have too many friends?  Or in the social media world have we just devalued the notion of friend?

What Is a Friend?

  • A person whom one knows, likes, and trusts
  • A person whom one knows; an acquaintance.

There are at least three levels of friendship (four if you count old friends with whom you have a past, but no real current relationship):

Best Friends

These are the folks that have know you for a long time, know your less-than-stellar qualities and still love you in spite of it all.  They are the ones you can call in the middle of the night when your car has broken down, or pick you up at the airport when your ride has fallen through. You can share feelings, doubts, problems, goals and set-backs.  They are your family, your clan, your tribe.

Close Friends

Close friends are the ones you like to be with and have fun with, but the level of intimacy stays pretty much on the surface: no real discussions of news and politics, religion/spirituality, or major life events.  You like each other but you don’t really know one another well enough to go deeper.

Acquaintances

These are people you see regularly, you know their names and a bit about their lives, you share small talk with them.  You like them well enough, you are friendly with them, but you aren’t really interested in going beyond that level.

Dunbar’s Number

Over twenty years ago, anthropologist Robin Dunbar began studying the social groups of primates and found that as the brain got bigger, so did the size of the primate’s social group.  Using this research, he found that the optimum size for social groups among humans is around 150 people.

What is so surprising is that this number is true throughout the millenia: it’s the average size of farming villages in Neolithic times, the optimal size of modern nomadic tribes, the basic military unit size from ancient Roman times to today.  It’s not the only size, but it is generally the size of groups that have a strong incentive to remain together.

(you can read more about Dunbar’s Number in Wikipedia)

Who Do You Really Care About?Facebook Friend

So if you are like me, you thought the more the merrier when it came to making Facebook friends.  But once I became more seasoned, I realized I didn’t want to know who was doing what in Farmville or Mafia Wars.  I also could not (and really did not want to) keep up with scores of people that I would put in the “acquaintance” category.  I am happy for you, but my brain is to small to absorb all that information.

So I am cutting down on the number of my “Facebook Friends”.  It’s no reflection on you personally, but in my social universe your star is just a little too far away for me to keep track of.

 

 

I heartWordPress

WordPress, a free platform originally designed for blogging is now so robust and user-friendly that I recommend using it as the platform upon which to build most small business websites. It provides a solid infrastructure of web publishing as well a tools to build an interactive web site.

It is both free and priceless at the same time.  Best of all, it is search engine friendly, so that when you built a site upon WordPress you get built-in SEO capability.

Plus, once the site has been developed for you — or you install and develop it yourself — you can update the content on your own, without waiting for you web designer/developer.  Saves time AND money !!

Parts of the WordPress Platform:

The Dashboard

The administration of the WordPress site is done through what is called a Dashboard.  There is no need to learn new code — it’s all built for the general public. With a little bit of reading and a little bit of experimentation, anyone can learn how to administer a WordPress site.

Two Kinds of Content – Pages and Posts

Content on WordPress pages should hold information that is not necessarily time-sensitive, e.g., contact information, company information, and more.

Posts, on the other hand, contain dynamic content, e.g., news and updates.  By keeping the web site fresh with infusions of fresh content, the site becomes more appealing to visitors.

Themes

There are hundreds of themes (templates) that you can use to build your content upon.  Plus, each theme can be customized so that the look and feel of your site can look unique, even if it is based upon a common theme.

What can you do on a WordPress platform?

Check out these sites:

wdw

Web Designer Wall

market example

Market Example

dogpatch-labs

Dogpatch Labs

moo

Moo printers


 

I no longer pay to secure my PCs and my home wireless network.  I used to — and the software I used were very good — but I found that I could save money by installing a combination of highly-rated security applications that are free.

Antivirus: AVG Free

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I’ve been running this on my PC’s for a couple of years now and I am impressed by home much is included in the free package:

  • Anti-Virus , Anti-Spyware, Smart Anti-Rootkit: keeps out and prevents the spread of even the toughest viruses or spyware
  • AVG LinkScanner: Checks web pages in real time before they are visited, and displays safety ratings in search results
  • AVG Social Networking Protection: Providing exactly what it says in its name

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Spyware Protection: Spybot Search & Destroy

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I am never sure whether all spyware is going to be detected and removed by any one application, so I also keep a copy of Spybot Search & Destroy running on my computers as well. It detects and notifies you if it uncovers spyware, it will not allow applets to be installed (e.g., toolbars) without getting permission, it will not allow the registry to be secretly changed without permission. It:

  • removes adware, spyware, and keyloggers
  • removes trojans and other baddies (tho I rely on my antivirus to take the lead)
  • removes usage tracks
  • permanently blocks threatening ActiveX downloads

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Firewall: ZoneAlarm

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I use the ZoneAlarm firewall, because Microsoft’s firewall security still leave something to be desired.  This free versionis designed to be used alongside an antivirus program, and though it provides both inbound and outbound protection, perhaps its strongest benefit is the outbound firewall.
An inbound firewall blocks threats coming in from the outside, but an outbound firewall does more than prevent a computer from spreading viruses and malware to others.  For example, if your PC has been compromised by a botnet, outbound protection will stop it from sending your data back to its host servers. It can also stop program spoofing, which is when a malicious program pretends to be a good one, and IP spoofing, which is when harmful network transmissions mask themselves as safe ones.

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I personally think this is the Trifecta of Security. If you get a REALLY nasty virus or trojan, you might have to upgrade to a fee-based version, but so far (knock wood), this has not happened to me.

 

Do you want a website you can edit yourself without needing extensive technical knowledge?  Wouldn’t it be great if you could make those changes with the same ease you create a Word document?

Relief is at hand.

What you need is a Content Management System and I recommend that you use (free) Open Source CMS applications such as WordPress, Joomla or Drupal.  With a CMS, you go to your site, log in with admin privileges and then you can add, delete or modify content on your own.  Nothing to buy.  Very little extra training to become proficient.

Did I mention that it’s free ?

wordpress logoWordPress is one of the easiest CMS to use.  While it was originally developed for blogging, it can easily be configured to work in many other ways.  There are hundreds of beautiful – and free – templates that you can use and many of those templates have their own internal configurations, so that even with a template, your site will look unique.  You can blog, set up your site so that it looks like a magazine, or a photo journal, or a non-blog website.  Besides the templates that can start you off, there are a number of free tools (called plug-ins) that can help you set up a contact form, optimize for search engines, automatically back the site up, and much much more. I will say, though, that WordPress is really not set up for e-commerce — I’ve had little success making a shopping cart application work.

drupal logoDrupal is the perfect solution for the developer who would rather hand-code page content or tweak internal code to make the website do EXACTLY what is wished.  That’s not to say that only developers will be able to work in the Drupal environment, but I would say that it is not as user-friendly as other CMS.  However, many developers love Drupal because — with the correct knowledge and coding — it is a powerful platform.

joomla logoMy current favorite is Joomla.  While it may be a bit complicated for the someone who has absolutely no experience in web design — and for those people, I recommend WordPress — it is clean and simple to use for those of us who are not rank beginners.  It allows the user to create great looking websites for all kinds of communications or commerce.  It has a large capacity for customization and development, and the Joomla users have developed all kinds of tools to improve performance.

If you look at the logo, you will see four interlocking J’s — the name Joomla  is a phonetic spelling for the Swahili word “Jumla,” which means “all together” or “as a whole”.  That really is the beauty of all open source applications — a whole community of people designing tools and applications for each of us to use.

So which of these (or perhaps another CMS I have not mentioned) you choose will depend of the purpose of your site, your own knowledge of web design and development, and possibly the skill set of your designer(s).  But whatever open source CMS you choose, you will derive these benefits:

  • Significant reduction in design costs since most of the coding has already been done
  • A highly customizable  site through the use  of templates, plugins, extensions or modules that come with your CMS platform
  • A built-in SEO-friendly layout which may improve your page rankings
  • A large support forum that can answer almost any question
  • Total control of your website so that you do not have to wait for an “expert” to make changes
  • A platform that is easily configurable into your existing web hosting site
Need more information about choosing a CMS?

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Whenever I need to upgrade my existing software, I look around to see if there is an open source equivalent.  Recently I discovered Audacity, a completely free audio editor and I am so impressed with its ease of use and sophistication.

With Audacity you can (links to YouTube tutorials)

Read more and download it from CNET
© 2011 Claudia Morgan Suffusion theme by Sayontan Sinha